Google Ads integrations
It's time to know what you really get out of Google Ads!
About Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
journy.io exposes which Google Ads activities impact bottom-line sales and revenues, not just the amount of visitors! In other words, journy.io lets you optimise the investments in Google Ads in funtion of real ROI/ROAS and CAC. More info...
Google Ads integrations features
journy.io natively recognises traffic from Google Ads through unique combinations of utm_source and utm_medium; or through various native URL referrers.
These are the supported utm parameters:
| utm_source | utm_medium |
|---|---|
| cpa | |
| cpc | |
| cpm | |
| paid | |
| display | |
| ppc |
There are no direct supported referrers:
Additional utm parameters and referrers can be 'one-click' registered when new Google Ads traffic is encountered.
Google Ads integrations pricing
Google Ads is natively integrated into journy.io in all pricing plans, included the forever-free full-featured tier.
